Bouchon Enfin by James Won Puts a Malaysians Twist on French Comfort Dining

Following years of success in fine dining, Chef James Won intends to emulate this concept through bouchon Enfin and make French cuisine more accessible by adding a Malaysian twist. Located in Pavilion Kuala Lumpur, bouchon Enfin is an extension of Chef James Won’s celebrates Malaysian culture not only through its menu, but also in its collaborations with local artisans and mavens from different crafts.

Bouchon Enfin by James Won, Frensh Dining, bouchon Enfin sandwich cart, The BeKind Group, Chef James Won, Food
Bouchon Enfin by James Won Puts a Malaysians Twist on French Comfort Dining

Bouchon refers to restaurants in Lyon, France that are known for their convivial atmosphere and family-style dining, typically featuring family recipes passed down from generation to generation. Chef James Won draws inspiration from one of his culinary role models, his Po Po (grandmother), by developing a menu that evokes a sense of familiarity and comfort.

Bouchon Enfin by James Won, Frensh Dining, bouchon Enfin sandwich cart, The BeKind Group, Chef James Won, Food
Kimchi Fried Rice with Sliced Meat & Sunny Side Up @ Bouchon Enfin by James Won

The restaurant features dishes like the Chili Belacan Vongole, a Wild Rice Bowl with ‘beras’ from Sarawak, and Coq Au Vin featuring Fook Chow red rice wine, with servings that are crafted for sharing, taking cue from the Malaysian makan culture of sharing food. bouchon Enfin offers a menu for any occasion, be it yum cha sessions among friends, or a celebration with loved ones.

Bouchon Enfin by James Won, Frensh Dining, bouchon Enfin sandwich cart, The BeKind Group, Chef James Won, Food
Bengali Grilled Cheese Toast @ Bouchon Enfin by James Won

With his continued commitment in incorporating quality, local ingredients, Chef James Won works closely with local suppliers and partners to serve only the best. With pork as the main star, bouchon Enfin sources its cuts directly from their in-house charcuterie expert, Mr Kuan, whose self-taught techniques and expertise allows him to smoke the most succulent ham and bacon.

In keeping with the brand’s ethos of giving back to the local community, bouchon Enfin also works together with social enterprise, Langit, in sourcing heirloom agricultural products locally from East Malaysia such as rice, golden coral snails, and peppercorn.

In-line with celebrating all things local, bouchon Enfin’s cool, eclectic interior sets a perfect casual lepak mood, thanks to the masterful work of local award-winning interior designer, Swofinty Yik Design, with a unique wing installation and mural by renowned graffiti artist, Kenji Chai to complete the vibe.

And what better way to complement the ambience than with an extensive beverage menu focused on gin and champagne. Choose from a wide array of gins from across the globe to enjoy in a refreshing Gin & Tonic, like a signature Hendrick’s G&T served with a slice of cucumber.

You could also sip on a range of classic cocktails and bouchon Enfin twists, such as the Earl G Sour or Gin Very Spritz, during Cocktail Hour, or enjoy a champagne sundowner with your best friends and a bottle of Moët & Chandon.

Bouchon Enfin by James Won, Frensh Dining, bouchon Enfin sandwich cart, The BeKind Group, Chef James Won, Food
bouchon Enfin sandwich cart 

Beyond the kitchen, the BeKind Group as a whole is also extending its efforts in giving back to the community by donating 10% of their sales from bouchon Enfin and Enfin to its partner charities and foundations, ranging from orphanages, refugee communities, and homeless outreach programmes. bouchon Enfin will also be introducing a special sandwich cart every morning that will be complimentary throughout the MCO period to those in need.

The BeKind Group are also looking to collaborate with local fashion designers in the near future to continue supporting these efforts. “Our country has so much to offer in terms of produce and culture, so I wanted to bring all these aspects to life through bouchon Enfin. We wanted a space that not only showcased the beauty in bringing two cuisines together, but also evoked a sense of conviviality and community in celebrating the rich diversity Malaysia has to offer,” said Chef James Won.

bouchon Enfin by Chef James Won

Location: Level 3 of Pavilion Mall (Lot C3-10-02, Level 3), Kuala Lumpur

Contact: +60126699156

For more information about Bouchon Enfin Puts a Malaysians Twist on French Comfort Dining, please visit bouchon Enfin by James Won Facebook and Instagram. Don’t say we bo jio!

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