All New Anchor Food Professionals Launched in Malaysia

Hey! Could you tell me how often you dine out or grab food on the go? Let’s face the fact, for working urbanites like us with busy and demanding lifestyle we hardly have time to cook at home. Eating out and grabbing food while we are on the move are inevitable. Therefore out of home dining is a growing trend not just in Malaysia but the whole world. We were here for Fonterra launches its all new Anchor Food Professional in Malaysia.

All New Anchor Food Professionals Launched in Malaysia 


Well, Anchor brand is already a leader in the dairy segment in Malaysia. when you dine in a restaurant, hotel, cafes, bakeries, a quick services restaurant (QSR). There are chances that we would have tried and tasted Fonterra’s dairy products such as its extra stringy mozzarella cheese we enjoyed in our pizza, Anchor culinary creams, cream cheese and butter.

Fonterra Launched Its All New Anchor Food Professionals Launched in Malaysia 

Tap on the rapid growth of 6% per year in the foodservices market, Fonterra from New Zealand launched the all-new Anchor Food Professionals. Ms Linda Tan, Head of Anchor Food Professionals Malaysia said that Malaysia is one of the first markets to roll out the new proposition which will see them acting as true consultants, working behind the scenes to deliver exciting new taste and products for chefs, bakers, caterers, commercial kitchens, hotels, restaurants, quick service restaurants and cafes.

Ms Linda Tan, Head of Anchor Food Professionals Malaysia presentation during Anchor Food Professionals launch

As a diary expertise, Anchor Food Professionals team will work alongside with the above food operators to bring business and product solutions to improve profitability, reduce waste and create products with exceptional taste. 

Anchor Extra Stretch Shredded Mozzarella Cheese and Processed Cheddar Cheese in bulk pack 

Anchor Food Professionals team will helps the food operators with their operations, from front-to-house presentation, pricing and promotion, to enhancing yield and taste including delivering exciting new menu options. In Malaysia, there are more than 30 food services products that Fonterra offer to their partners.

at All New Anchor Food Professionals Launched in Malaysia 


Globally Fonterra will be rolling out its all new Anchor Food Professionals in over 50 countries with over 5,000 customers. For more information about Fonterra and all new Anchor Food Professionals, please visit www.fonterrafoodservices.net/en/my

16 comments:

  1. We have Anchor brand of food products here in our country, but I do not think they are the same company. The Anchor here is more for butter, milk and dairy products.

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  2. I'm a busy working mom so my husband and I tend to either order something from outside or make one of those easy prep meals. =) Anchor is a well known brand so I'm sure they will be successful in their new venture.

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  3. Anchor is kinda popular and well famous brand.So I guess they will do good business in Malaysia.

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  4. My mom is a fan of Anchor especially because of their quality butter. It's great that the brand continuous to innovate and promote the variety of products through the years.

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  5. Anchor is already a huge brand. I`ve ordered pancakes from McDonald`s before and they came with 2 small packed Anchor butter.

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  6. I love Anchor .. Its tasty with smart advertising!

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  7. Woo... nice, I don't think this brand is in Singapore, but I guess the most important thing is that they provide clean food, or food safe for consumption! Nothing from China I hope!

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  8. Sounds awesome. I think it's great that anchor is doing this, it gives a chance to people who are in the food industry to improve their services. It's really nice!

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  9. Anchor does have a good share in the market. The product has really huge potential.

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  10. That's a great idea. It is also awesome moment and great oportunity for other people in Food industry.

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  11. Ive been using anchor for years now when im baking and cooking however we dont have these new products in the Philippines.

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  12. Anchor is growing rapidly worldwide. And yeah QSR are need of the hour!.

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  13. I have eaten their cheese slices and found them to be quite good. Would try and see if any products also if available here.

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  14. I grew up with this brand and it's good to see that they're still in the business, doing what they do best!

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  15. Ah, you can't deny quality. Anchor is also number here.

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  16. Way to go! I want to believe this is a great brand, judging by vital points you cited, however, I'm yet to learn about this brand. Actually, I just did - courtesy of you, Sunshine! Thanks for bringing the brand close to me....

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