Lavazza & aura+ Pop-Up Coffee Experience at Suria KLCC

A brew-tiful day at aura+ l Lavazza Pop Up 2025, Suria KLCC from 15th to 21st July 2025, this week-long event promises a unique blend of Italian coffee culture and modern lifestyle technology. Coffee lovers in Malaysia are in for a treat as Lavazza, introducing the New aura+ Java One Espresso Machine and Lavazza Crema e Gusto Forte Capsules.

Lavazza & aura+ Pop-Up Coffee Experience at Suria KLCC

The VIP launch event welcomed key partners and guests including Lavazza’s Asia principal team- Philip Ng- Sales Director of Lavazza Asia, Annabelle- Business Development Manager (South East Asia), Morning Chin-Marketing Head for Lavazza Asia, Dato Gary Yap & Tiger Cheah- Managing Director & CEO of GCH Retail Malaysia, Mr. Francis Tan- CEO of Suria KLCC, Faridul Anwar bin Farinordin- Commercial Officer from Embassy of Italy, Ms. Erika Angelozzi- Managing Director of Italian Chamber of Commerce, Ms. Shakira Matridi from Italian Trade Agency, Alicia Wong-Sales Director of Dankoff, Jimmy Lim, Steven Lim & Jay Lim (Managing Director, Director & Business Development Director of AIT Fine Food along with members of the media. 

Lavazza & aura+ Pop-Up Coffee Experience at Suria KLCC

The event was officiated with a speech by Mr. Philip Ng, followed by the launch ceremony of Lavazza’s bold new capsule – Crema e Gusto Forte and the debut of the aura+ Java One Espresso Coffee Machine (compatible with Nespresso® capsules).

New aura+ Java One Espresso Machine and Lavazza Crema e Gusto Forte Capsules

This exclusive launch marks the first appearance of the aura+ Java One Espresso Machine in Malaysia, blending Lavazza’s world-renowned coffee with lifestyle innovation. Guests also enjoyed a first look at the special launch deal: A Starter Kit priced at RM599, including the aura+ Java One Espresso Machine and 8 boxes of Lavazza capsules (normal retail price RM891).

The Lavazza Pop-Up Shop offers more than just product showcases. Visitors can explore a full coffee experience:

• Coffee tastings and signature Coffeetails by professional baristas
• Exclusive discounts on Lavazza capsules, beans, grounds and instant coffee
• Fun games with attractive prizes, including Lavazza merchandise
• Instagrammable photo wall and free personalized engraving service

Special promotions:

• Purchase three (3) boxes (or RM60 and above) for a chance to Spin the Wheel
• Purchase eight (8) boxes (or RM160 and above) to receive a free capsule holder or coffee filter, plus a chance at the Lavazza Gacha
• Customers purchasing the aura+ Java One Machine will receive a complimentary insulated tumbler

Throughout the event, visitors can join in games, win Lavazza stickers and tote bags and capture their moments at the dedicated photo wall.

Lavazza’s latest innovations celebrate the art of coffee while making Italian espresso accessible to all. Coffee enthusiasts, casual drinkers and tech lovers alike are invited to explore this immersive experience, where coffee meets modern living.

Don’t miss this exciting coffee journey with Lavazza and Aura+. 

For more information about Lavazza & aura+ Launch Pop-Up Coffee Experience at Suria KLCC, please visit Instagram @aitfinefood @coldstoragemy @dankoff.official #LavazzaMalaysia #YourDailyCoffeeRitual #coffeecapsule #coffeelovers #lavazzameetsaura+ #lavazzamy