New Urbanism: De Centrum City a Gem in Kajang

De Centrum City a Gem in Kajang by Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad

Like it or not we as an urbanite constantly faced challenges, at the end of the day we need a home to recharge, have a good rest and spend quality time with our family. As they said home is where the heart is… a conducive, comfortable and affordable living environment are what urban dwellers are hunting for. Recently, we discovered that De Centrum City a Gem in Kajang, new development project and brainchild of Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad. 

New Urbanism: De Centrum City a Gem in Kajang
New Urbanism: De Centrum City a Gem in Kajang

What is so unique about De Centrum City and how does it relates to us?  Ok first and foremost, De Centrum City is a gem in Kajang because it is one of the top picks for 2017 growth area for property. An upcoming economic catalyst of Kuala Lumpur South and is strategically central to many of the city’s key developments. 

New Urbanism: De Centrum City a Gem in Kajang
De Centrum City a Gem in Kajang by Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad

Kajang, the capital of Hulu Langat, Selangor has grown rapidly in the past few years with estimated population growth of 9% per annum. The areas is supported by a network of tolled expressways and federal highways, a few townships and many high-end projects have been developed in Kajang, attracting both the end-consumers and investors.

New Urbanism: De Centrum City a Gem in Kajang
De Centrum City, a new development is an aspiration towards a people-friendly development that incorporates green ideas, sustainability, easy accessibility, a communal living, and engaging healthy lifestyles

De Centrum City encompasses 100 acres of FREEHOLD land, planned to complete over a period of 10 to 15 years by Protasco Berhad. It begins its growth centrally where the De Centrum City Sales Gallery currently sits alongside the Infrastructure University of Kuala Lumpur (IUKL).

New Urbanism: De Centrum City a Gem in Kajang
De Centrum City is a township built on the inspiration of “new urbanism” 

De Centrum City is a not just any ordinary city, it is a township built on the inspiration of “new urbanism” and a brainchild by Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad, a public listed company in Bursa. This new development is an aspiration towards a people-friendly development that incorporates green ideas, sustainability, easy accessibility, a communal living, and engaging healthy lifestyles.


Check out De Centrum City video to have an overall view of this township



De Centrum City is near to Kajang, Putrajaya, Bangi, Cyberjaya and Serdang city. There are lots of amenities nearby such as IOI City Mall, Serdang Hospital, Marriot Putrajaya Hotel, Palm Garden Hotel, Everly Hotel, Shangrila Putrajaya Hotel and Le Meridien Putrajaya Hotel too. Future MRT Station such as Serdang, Cyberjaya, Putrajaya and existing KTM stations such as Sedang and Kajang.

New Urbanism: De Centrum City a Gem in Kajang
Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad

“I believe there is still good potential for developments in Kuala Lumpur South. You can see in recent years that activity is moving towards this side. This is where the future is,” said Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad, the company behind his ambitious plan of De Centrum City. 
New Urbanism: De Centrum City a Gem in Kajang
New Urbanism: De Centrum City a Gem in Kajang
  
With an estimated growth development value (GDV) of RM10 billion, De Centrum City integrates multi-dimensional components such as De Centrum Mall, a boutique neighborhood mall that comprises of a supermarket, F&B outlets, convenience store, appliances & general household stores, IT and entertainment to serve the community within De Centrum City and its surrounding areas.

To date, more than 70% of the mall has been tenanted with some tenants targeting to commence business sometime in the 1st and 2nd Quarter of 2017. I heard that Super 7 is their anchor tenant, occupying approximately 38,000 sqf of prime supermarket space at the Lower Ground Floor of De Centrum Mall.

De Centrum Tower (SOHO), De Centrum UniPark (condominium), Rimbawan Residences @ De Centrum (high-end residential), Hotel, Convention & Sport Centre, Academic Block, Signature Office Towers as well as Lifestyle Suites, a masterplan by award winning architect, Veritas Design Group.

New Urbanism: De Centrum City a Gem in Kajang
Affordable Lifestyle Suite at De Centrum City will be launched soon
  
Protasco Berhad are planning for a phase of affordable Lifestyle Suite at De Centrum City will be launched towards the 4th quarter of 2017. The design concept will be ‘vibrant and playful’ and built with IT features and will incorporate features of the ‘Internet of Things’ that caters for the Gen Z and the millennials. The target selling price will be below RM 350,000 per suite.

New Urbanism: De Centrum City a Gem in Kajang
De Centrum City a Gem in Kajang by Protasco Berhad

Overall De Centrum City is a potential and upcoming township in south of Kuala Lumpur. It’s a people-friendly development that incorporates green ideas, sustainability, easy accessibility, a communal living, and engaging healthy lifestyles.

De Centrum Development Sdn Bhd
Corporate Block, Unipark Suria
Jalan Ikram-Uniten, 43000 Kajang, Selangor, Malaysia
Tel : 603-8738 3388
Business Hours : Mon – Sun
Tel: 603 8738 3388
Fax: 603 8734 1488
Toll Free: 1800 888 299

For more information about De Centrum City a Gem in Kajang by Dato’ Sri Ir Chong Ket Pen, Group Managing Director of Protasco Berhad, please visit these sites:

9 comments:

  1. It is indeed my dream home. I will be going there with my husband this weekend.

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  2. Wow I am so impressed with this development. Looks so futuristic lah. The location doesn't seem bad too.

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  3. now kajang also start build alot condo, wow! Thinking the price must be quite high jor

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  4. De Centrum City is a township built on the inspiration of “new urbanism” .. woww..
    Sure many are interested whit this

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  5. Looks like a good investment. Will consider.

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  6. As a realtor myself, when I look to invest in new development projects, I often look for qualities such as sustainable and accessible features. This project is definitely worth a closer look.

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  7. Tak lama lagi, Kajang pun jadi macam KL pulak. Too many construction and pembangunan kat sini.

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  8. Have not heard about this development until I read your sharing here, very beautiful design concept, am sure will attract lots of investors cheers. SiennyLovesDrawing

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  9. The area look quite cosy ! really a hidden gem in Kajang XD

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