SK-II: 20s is the Best Time to Start Investing in Your Skin



Question of the Day: 

When is the best time we should start Investing in our own Skin? 
20s, 30s, 40s or never... 

Yes, its our own skin, isn't it important. Women and men should really take good care of our skin because skin is the largest organ in our body. And face is the most important part to start with. Because when we meet someone, the first impression is our looks means face la... then followed by other parts and criteria.  

Are you experiencing these skin problems, such as dark circles, dull and tired skin, uneven skin tone, open pores and foundation doesn’t set well plus have the lines especially under eyes? Study has shown that women experience a series of lifestyle changes as they enter their 20s.



The shifting point of skin occurs in your 20s because at that age you tend to go out more, love outdoor activities, love the beach, expose to excessive sun, irregular and poor diet habit, tend to eat more fast food, working for long hours, lack of sleep, emotional stress due to work and relationship, do not have time to exercise, drink and smoke. Even you are just in your 20s without you knowing your skin may start to deteriorate and causing trouble. So start to use skincare in your 20s. The mid-20s thus mark a critical point when women should start investing in their skin.



Last week I was glad to attend SK-II discovery and sharing event at The Majestic Hotel Kuala Lumpur. That day we also had SK-II’s ‘It’ Couple, international model Shir Chong and her fashion designer boyfriend, Joe Chia to share their remarkable journey to crystal clear skin. Both of them are in their 20s and highly successful.


SK-II’s ‘It’ couple – International model, Shir Chong (right) and her fashion designer boyfriend, Joe Chia – with the SK-II Facial Treatment Essence and
SK-II MEN Facial Treatment Essence
Shir: “I’ve dry combination skin. As a model, my skin is frequently exposed to strong lighting and climate changes as I travel a lot. I also spend long hours with heavy make-up. It’s tricky to choose the right skincare to ensure my skin is well maintained.

 “I’ve found the answer in SK-II products, especially the Facial Treatment Essence (FTE). My skin clarity has not only improved but the hydration level is also always tip top, thanks to the instant results that FTE offers! All I need is to apply FTE every morning to revive my skin and I'm all set for the rest of my day!”

Joe: “Due to my hectic working schedule, I've been struggling to look for skincare products that are easy to use but effective at the same time.

“With SK-II MEN, it takes only three simple steps to fully rejuvenate my skin – cleanse, apply MEN Facial Treatment Essence and moisturise. This is all we need, ie a simple regimen but with high performance results. Now, my skin is so much better than before – it’s well hydrated and feels smoother.”

(From right to left) SK-II Global Scientific Communications Manager, Taro Yamaguchi with SK-II’s ‘It’ couple – International model, Shir Chong and her fashion designer boyfriend, Joe Chia – with SK-II’s iconic “Miracle Water”

SK-II has discovered that women in their mid 20s are more prone to skin cell clustering, a key cause of skin troubles such as visible pores and rough texture. When immature skin cells rise to the skin surface without sufficient maturation time, they tend to overlap or “cluster” together creating problems like dryness, uneven texture and poor barrier function.



Pitera™ is composed of a balance of over 50 essential skin nutrients and shares a similar composition to skin’s Natural Moisturising Factors responsible for keeping it healthy, elastic and moist.  The naturally-derived ingredient is proven to improve skin condition within two weeks¹ tackling the issue of skin cell clustering. SK-II FTE improves the skin’s five dimensions (Texture Refinement, Firmness Power, Wrinkles Resillience, Spot Control and Radiance Enhancement) towards crystal clarity.



For you information, if you wonder what is the different between SK-II FTE and SK-II Men FTE. Ok, the only difference is that SK-II Men FTE contains cooling agent which is good for after shave, for men can apply FTE without cotton pad, just pat on the face. Other than they are the same.  

Pricing of Facial Treatment Essence
SK-II Facial Treatment Essence (75ml)                                      RM219
SK-II Facial Treatment Essence (150ml)                                    RM409
SK-II Facial Treatment Essence (215ml)                                    RM519

SK-II MEN Facial Treatment Essence (75ml)                               RM219
SK-II MEN Facial Treatment Essence (150ml)                             RM409




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