Panasonic Beauty Debuts Premium nanocare Hair Dryer & Straightener at KLFW 2026

Panasonic Beauty Malaysia Debuts Premium nanocare Hair Dryer & Straightener at KLFW 2026 in a world premiere on the runway of renowned Malaysian designer Min Luna's latest collection during Kuala Lumpur Fashion Week (KLFW). The event served as the global stage for unveiling Panasonic Beauty's latest premium hair care innovations: the nanocare Hair Dryer EH-NB70 and nanocare Hair Straightener EH-HN30.

Panasonic Beauty Debuts Premium nanocare Hair Dryer & Straightener at KLFW 2026

Making their global debut, the EH-NB70 and EH-HN30 reflect Panasonic Beauty's vision of bringing together Japanese beauty technology, hair and scalp care science, and fashion. 

More than a product launch, these tools represent Panasonic Beauty's latest innovations that go beyond styling to support healthier hair and scalp care, empowering consumers to express themselves with confidence.

Through this launch, Panasonic Beauty reaffirms its confidence in Malaysia as a market with increasingly discerning consumers who value beauty innovations that combine advanced technology with meaningful everyday benefits. As beauty routines continue to evolve beyond styling alone, Panasonic Beauty is responding with innovations that place equal emphasis on hair health, scalp care, and long-term care, redefining what consumers can expect from their everyday styling tools.

“Introducing the EH-NB70 and EH-HN30 reflects our commitment to bringing Panasonic Beauty’s latest premium innovations to consumers, who appreciate thoughtful cutting-edge technology that enhance everyday life,” said Keisuke Nishida, Managing Director of Panasonic Malaysia.

"At Panasonic Beauty, we believe confidence begins with healthy hair. Through innovations such as nanoe™ MOISTURE+ and our latest 3D Smooth Plates technology, we continue to push the boundaries of hair care by developing solutions that not only help consumers achieve their desired style, but also care for the long-term health of their hair. Our collaboration with Kuala Lumpur Fashion Week provides the ideal stage to showcase this vision, where fashion, beauty and technology come together to inspire self-expression,” he added.

Built on Panasonic Beauty's decades of research into hair and scalp care, the latest additions to the nanocare range embody the brand's commitment to developing beauty innovations that go beyond styling. By placing scalp care alongside hair care, Panasonic Beauty continues to redefine everyday beauty routines through technologies designed to support healthier hair from the roots.

Not Just a Hair Dryer. A Scalp Treatment

At the heart of Panasonic Beauty's latest innovations is the nanocare Hair Dryer EH-NB70, Panasonic's most compact nanocare hair dryer yet. Designed around a simple yet powerful belief—a hair dryer should do more than dry hair—the EH-NB70 places scalp health at the center of the styling experience, recognizing that a healthy scalp is the foundation for healthier, more beautiful hair.

Powered by Panasonic's latest nanoe™ MOISTURE+, which generates 18 times more moisture than conventional nanoe™, the EH-NB70 delivers moisture to both the scalp and hair, leaving it supple, sleek, and deeply moisturized while helping to balance excess sebum for a healthier scalp environment.

Research-Backed Scalp and Hair Health

Supported by Panasonic's extensive research, the technology has been shown to deliver noticeable long-term benefits:

Scalp Hydration: Increases scalp moisture levels by approximately 20% after four weeks of regular use.

Scalp Comfort: 70% of women experienced improvements in dandruff, while 90% reported improvements in scalp itchiness.

Sebum Control: Helps reduce scalp sebum by up to 50%, creating a healthier scalp environment that supports stronger-looking hair over time.

Hair Density: Joint research with a local university demonstrated a 19% increase in hair counts by maintaining scalp health and protecting newly grown hair after eight weeks of regular use.

Complementing its advanced scalp care capabilities, the EH-NB70 features a dedicated Scalp Mode that provides gentle drying for the scalp, alongside a Skin Mode that delivers moisture to facial skin as part of a post-bath skincare routine. Intelligent temperature sensing helps minimize heat damage, while fast, powerful tangle-free drying powered by a compact high-speed BLDC motor delivers effortless styling performance without compromising hair and scalp care.

Beautiful Styling with Moisture

Complementing the EH-NB70 is the nanocare Hair Straightener EH-HN30, designed to maintain hair's natural moisture while styling. Guided by the concept of "Style with Moisture. A New Way to Shine.", the EH-HN30 uses Panasonic's nanoe™ technology to help prevent hair from drying out, leaving hair sleek, manageable, and deeply moisturized after every styling session.

Advanced Plate and Heat Technology

3D Smooth Plate Technology: Engineered to capture every strand evenly for a smoother, more consistent glide from root to tip.

High-Performance Ceramic Heater: Delivers even heat across the plates to achieve beautiful styling at lower temperature settings, reducing friction and helping to minimize heat damage while protecting the hair cuticle.

The result is shiny, healthier-looking hair without relying on excessive heat. Designed for versatility, the EH-HN30 effortlessly creates both sleek straight looks and soft curls with a single styling tool. Featuring universal voltage support (100–240V), it serves as an ideal travel companion, allowing users to enjoy Panasonic Beauty's signature moisture care and styling performance anywhere in the world.

Pricing, Availability, and Specifications

Finished in elegant, earthy tones, the nanocare Hair Dryer EH-NB70 will be available in Amber Black and Sheer Beige, while the nanocare Hair Straightener EH-HN30 will be offered in Sheer Beige. 

Both products will be available at Panasonic brand stores, authorised dealers and the Panasonic Official Store on major e-commerce platforms nationwide starting early September 2026. The nanocare Hair Dryer EH-NB70 will retail at RM 1,399 while the nanocare Hair Straightener EH-HN30 will retail at RM 699.