Last month I was privilege to meet world ranked No. 4 badminton
mixed double Danish shuttles, Joachim Fischer Nielsen (known as Joachim)
during his First Babolat Badminton Demo Day in Malaysia at The
Club, Bukit Utama. During the eventful day, Joachim being an ambassador of
Babolat badminton shared his past experience using Babolat badminton racket in
a number of tournaments. He also introduced his secret weapon X-Feel Blast Metriflex racket teaming up with I-feel string which will officially launched
globally in February 2014.
Incorporated in 1875, Babolat is an international brand founded in Lyon, France. Babolat launched its first ever badminton range in 1995 and embark to create better experience through all European countries.
The brand is currently adored by numerous professional badminton players including Joachim Fischer Nielsen, Kenneth Jonassen, Tine Baun, Hongyan PI, Julian Schenk and Hu Yun who’s won in a number of badminton tournaments.
Nicolas Sene, Babolat Sports Marketing Director from France |
Mr. Nicolas Sene, Babolat Sports Marketing Director from France
gave a brief product presentation about Babolat badminton products ranging from
badminton rackets, string, shoes and shuttlecocks.
Babolat Badminton Racket Range Summary |
Babolat Badminton new iFeel strings |
Babolat Badminton Racket String Summary |
Several videos featuring the
products’ technology and brand ambassadors’ past achievements were presented
too.
A mini match, demonstrating Babolat products |
After that, Joachim led four local badminton players (Lydia,
Jayden, Lau and Chung) for a mini match demonstrating Babolat products. The
rackets’ model used during the demonstration were Babolat X Feel Blast
Metriflex, Satellite 6.5 “R” Metriflex, X Feel lit “R” Metriflex and X Feel
Power R Metriflex.
We were allowed to try out the products on the spot as the first
to experience and feel the technology implemented in it. Then during the meet
and greet session, we were allowed to have photo sessions and autographs of
Joachim before the event was adjourned.
with Joachim Fischer Nielsen |
The latest Babolat badminton products
showcased on that day are expected to available in May 2014 at selected RSH
sports retail stores.
For more information about Joachim Fischer Nielsen 1st Babolat
Badminton Demo Day in Malaysia, please visit Babolat
Website: www.babolat.com
Facebook Page: www.facebook.com/Babolat
Wow... Great to know that!
ReplyDeleteThanks for publish a news. Please continue your job.
ReplyDeleteWow, i never really thought of bandmindton as professional sport. but good for them.
ReplyDelete