Levi’s Icons For Fall 2014

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Which one is your favourite pair of Levi’s jeans? Many would love the 501 because is it one of the icons. Well, Levi’s Icons - the 501 Jean, Western Shirt and Trucker Jacket that continue to define the modern dress code. From presidents to movie stars, farmers to fashion icons, entrepreneurs to the every man, the cultural significance of Levi’s Icons has been defined by the people who wear them. Every season, Levi’s will take their signature pieces and reimagine them.


Levi’s Iconic 501 Jean
The original Levi’s 501 button fly jean is an American icon that has been woven and stitched deeply into our world’s cultural heritage. Built for workers in the American West, Levi's 501 jean became the standard to which all other work wear would be held against. With patented copper rivets used to strengthen pockets and seams, the 501 jean created a whole new category of clothing the blue jean and nothing would be the same again. Invented in 1873, it’s still the definitive classic.


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Levi’s Fall 2014 Men’s 501
The 501 jean has subtly evolved through the years improving with age to provide every generation with the jean they need. For the Fall 2014 collection inspired by California's Venice Beach and Yosemite Valley a new range of authentic, light to dark washes emerge, alongside custom-inspired 501 jeans, which pay homage to denim longevity and love, the pieces we wear and wear out, patch and sew up. The standout Customized pieces feature shredded finishing and repair zones patched up with off-color denim and military twill. Price ranges between RM299 to RM699.

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Levi’s Fall 2014 Women’s 501
On the ladies side, the Fall 2014 evolution of the 501 includes a palette of white, authentic blues and charcoal, with varied levels of distress from true blue washes to faded and torn-up finishing. One lived-in, pale blue pair features a clean cuff on the bottom, creating a tailored effect on a slouchy boyfriend silhouette. Meanwhile, the much beloved 501 shorts stick to classic colorways (white/lighter washes to darker denim), as well as chalky sunset hues that give a nod to '90s Venice Beach. Some styles play with a longer hem length. Retails from RM169 to RM279.

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Fall 2014 Men’s Trucker Jacket
Inspired by the season's Yosemite theme, the Fall 2014 Sherpa Trucker features a faux fur collar and water repellant corduroy fabric to protect from the elements. The Sherpa Trucker comes in a golden brown and black as well as herringbone cord. The Fall 2014 Trucker also arrives in soft, sweatshirt-style fleece and denim covered in a multitude of patches, conjuring the look of a well-traveled favorite and touching on the season's '90s Venice Beach inspiration. 

Other denim Truckers include renditions showcasing bleach splatters, brushed indigo, a worn-in and patched-up Customized design, and the Commuter style, featuring a function-first silhouette and thermo-regulation technology. Price ranges between RM299 to RM799.

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Fall 2014 Women’s Trucker Jacket
The Women's Trucker for Fall 2014 features a range of light to dark denim rinses, a new caramel hue, and special seasonal finishes, including saturated overdyes and decorative repair elements. The Women's Trucker also plays with proportion, thanks to the debut of a Fitted Cropped Trucker, the sweatshirt-soft Fleece Trucker and Elongated Boyfriend Trucker, for a borrowed-from-the-boys length and attitude.  Price ranges between RM169 to RM259.

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Fall 2014 Men’s Western Shirt
Showcasing authentic and statement finishes, grey and black overdyes and subtle prints. The Venice Beach-inspired Westerns feature repair patchwork and heavy destruction, with bleach used in places for a cloudy effect. For the Yosemite-inspired portion of the collection, designed for the later Fall months, the Western is reworked for warmth, coming in heartier, plaid rustic twills, chamois, corduroy, and fleece. Retails from RM159 to RM229.

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Fall 2014 Women’s Western Shirt
The Women's Western debuts a new shape for Fall 2014, with a fit that is cut close up top, with a more relaxed waist. Colorways range from chalky pastels inspired by Venice Beach surf culture and ombre-pattern distress to saturated blacks and overdyed indigos. The lightweight denim Westerns come in a range of new and authentic washes, and the Western Shirt jacket and denim Western Shirt dress also emerge.  Retails from RM149 to RM189.

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Levi’s Icons for Fall 2014 will be available at all Levi’s stores nationwide from July 2014 onwards. If you wish to know more about Levi's Malayisa, please visit www.levi.com.my or Levi’s Facebook Ppage at www.facebook.com/#!/Levis

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