Fashion and fragrance goes hand in hand, you want to look good and
smells great a well. Fragrance can brings out the character, confidence,
positive vibes and aura plus attract admiring glance. That is the power of
scent in our everyday life. A look would not be complete without a statement
perfume to tie it all together. Downy has created Downy Parfum Mystique,
a new variant inspired by the romance and mystery of Paris at midnight. Now Fashion
has a New Scent…
Downy Parfum Mystique exudes a luxurious perfume scent that surrounds its user with an aura of mystery that will draw others to you. To celebrate the launch, Downy teamed up with style icon Vivy Yusof of FashionValet, one of Malaysia's leading online fashion stores, on a limited edition fashion collection, inspired by the exquisite scent of Commenting on the collaboration.
Downy Parfum Mystique is a
creation of evocative and sensorial oriental spicy floral scent. Its heady
fresh topnote of grapefruit, apricot and luscious red fruit develops to a
delicate floral bouquet of French Lily and Osmanthus, skilfully blended with
sweet Tonka and creamy powdery Vanilla notes. The background is rich Amber
notes, airy Musks and precious Woods woven together with a mosaic of aromatic,
intriguing and playful spices.
Exquisitely presented by FashionValet, the Downy Mystique
Collection consists of 14 key pieces. These pieces are wardrobe staples, from
urban chic to elegant sophisticated pieces that can be cultivated into multiple
looks.
Through the clever use of fine materials such as chiffon and georgette,
pleats, loose cut or gold buttons, the collection encapsulates the essence of
luxury and mystery that is Downy Parfum Mystique. The stylish yet functional
collection will be officially made available to consumers starting
early September at FashionValet’s website.
The launch also marked the kick-off of FashionValet for
Downy Parfum Collection consumer contest.
As simple as spending a minimum of RM20 and above on Downy Parfum
Mystique, the limited edition 14-piece collection from FashionValet worth
RM4,000 could be yours. Can’t wait to spice up your wardrobe? Visit participating stores and roadshows starting from now until
31st August 2013 August 2013 to be in the running for this exclusive
collection.
The new Downy Parfum Mystique is now available at all major
retail outlets. Recommended Retail Price is RM5.85 for 370ML, RM10.90 for 900ML
and RM20.90 for 1.8L. Fashion has a new scent, to find out more about
the collection and the contest, visit www.fashionvalet.com
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