New NIKE Running Technologies & Nature Amplified Design

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Aries Merritt in NSRL

NIKE unveiled 4 NEW innovations to enhance runners’ natural abilities and guided by Nike’s "Nature Amplified" design ethos, an approach that is focused on designing for the body in motion and fueled by scientific data and athlete insights. 2 new running shoes were introduced: Nike Free Flyknit & Nike Free Hyperfeel 2 new apparel technologies: Nike Aeroloft & Nike Dri-FIT Knit.

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Aries Merritt & Trevor Edwards

Mark Parker, President & CEO of Nike, nike running, running, nike, shoes, apparel, nature amplified, Nike Free Flyknit, Nike Free Hyperfeel, Nike Aeroloft & Nike Dri-FIT Knit
Mark Parker, President & CEO of Nike

“Innovation is not about creating for its own sake, it's about creating something better, designing with a purpose. Running is the heart and soul of Nike and it’s the birthplace of a constant stream of new innovations that will drive the company forward,” said Mark Parker, President & CEO of NIKE, Inc at the launch event at Nike’s global headquarters in Beaverton, Ore.

Trevor Edwards, Nike Brand President, nike running, running, nike, shoes, apparel, nature amplified, Nike Free Flyknit, Nike Free Hyperfeel, Nike Aeroloft & Nike Dri-FIT Knit
Trevor Edwards, Nike Brand President

“Nature Amplified means designing for bodies in motion and creating incredible new products that work intuitively with the human body,” said Trevor Edwards, Nike Brand President. “The footwear and apparel we’ve unveiled today is based on insights from athletes and runners at every level, combined with extensive research in our Sport Research Lab. These innovations are data-driven, but body-led."

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Nike Free Hyperfeel

Footwear Innovations

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Nike Free Flyknit

The Nike Free Flyknit is the fusion of two of Nike’s most iconic footwear technologies — the compressive Nike Flyknit upper and the flexible Nike Free outsole. The Nike Free Flyknit upper features zoned performance mapping and a second-skin fit. The shoe provides the benefits of natural motion and a snug, supportive fit in a single shoe.

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Nike Free Hyperfeel

Designed to feel like an extension of the body by minimizing layers between the foot and the ground, the Nike Free Hyperfeel delivers a natural motion sensation for the runner. A drop-in insole made from Lunarlon foam allows the foot to have direct contact with Lunarlon cushioning. The ultra-thin waffle outsole uses strategically placed waffle pistons for grip and feel, allowing the foot to get closer to the ground.

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Nike Aeroloft & Nike Dri-FIT Knit

Apparel Technologies

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Nike Aeroloft 800 Vest

Nike Aeroloft technology also debuted in the ultra-light Nike Aeroloft 800 Vest, designed to keep runners warm and comfortable in cooler conditions. Insulating down has been combined with precision ventilation that allows heat to escape the body so athletes stay dry.

Nike Dri-FIT Knit

Nike Dri-FIT Knit is an ultra-soft, lightweight fabric engineered to help athletes maintain optimal performance temperature in a variety of conditions. The technology employs visibly different knit patterns to aid breathability, while seamless construction ensures a smooth fit free of distraction.

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