Friday, December 23, 2011

Avon Anew Genics Global Webcast


Last week I was at Avon Malaysia HQ for Anew Genics Webcast. That gave me a chance to ask Mr. Anthony D. Gonzales, Sr manager, global skin care product development, Global Research & Development questions and get his feedback on the spot. This live global webcast was held at night coz that time is morning in the US. There were a few countries on this live webcast at the same time, mainly Asia Pacific region.  


We've always known that genetics plays a big role in skin aging, but we thought there was nothing we could do about it. Now Avon has brought us ANEW Genics,” shared Dr. Cheryl Karcher, consulting dermatologist for the ANEW brand, “I have seen the results of Avon's research and as someone who cares deeply about the advancement of the anti-aging industry, I am so enthusiastic about the clinical results for ANEW Genics and what they mean for the overall future of skincare.”

“One of the most exciting areas of research in the scientific field at the moment is in the aspect of longevity.  Scientists are studying not only how to extend human lifespan, but also improve the quality of life,” explained Dr. Glen Anderson, Executive Director of Global Research and Development, “The incredible breakthrough from the R+D team at Avon is that we've now found a way to leverage this research and apply it directly to anti-aging skincare. With the launch of ANEW Genics, this scientific breakthrough in anti-aging skincare is accessible to women everywhere.”


Introducing ANEW Genics Treatment Concentrate
with patented YouthGen™ Technology is a skincare breakthrough serum that claimed 
to help you look up to 10 years younger


Main ingredients from plant:
- Melicope Hayseii Leaf Extract which is indigenious to Australia and New Zealand
- Malus Domestica (Apple) Fruit Cell Culture Extract harvested from the stem cells of a very rare and endangered apple variety – Spatlauber know for its long storage ability
(both are know to help increase cellular oxygen consumption)
- Carrot (Daucus Carota Sativa) root and Soybean Extract which helps to stimulate Youth protein at gene level 


 

The Inspiration: Avon scientists were inspired by genetic research that uncovered a secret to human longevity.  A leading university in Italy researched a group of individuals who led extremely long and healthy lives. This groundbreaking research revealed that some people who live longer and healthier lives, past 100 years old, have a highly active Youth Gene – this gene is inside all of us.

The DiscoveryAvon scientists partnered with these researchers to discover a link between the Youth Gene and skin.  This same Youth Gene that keeps the body healthy, helps keep skin cells acting younger, and as we age, its activity declines in skin.  An increase in this Youth Gene’s activity boosts proteins that can help skin look younger.    

Using this revolutionary discovery, Avon scientists leveraged the link between the Youth Gene and skin to develop ANEW Genics. As the first in the cosmetics industry with YouthGen™ Technology, Avon is revolutionizing anti-aging skincare.  

The Technology: Avon is the first with patented YouthGen™ Technology – designed to stimulate the Youth Gene to help skin cells act younger.  



The Results by Avon:
ANEW Genics Treatment Concentrate is formulated with YouthGen™  Technology and provides the following dramatic results:
- Immediately: Visibly reignites skin’s youth, skin looks and feels firmer, expression lines are visibly softened and skin’s vitality is visibly restored.
- In 2 weeks: Plumps the look of wrinkles and dramatically reduces the appearance of discolorations.
- In 8 weeks: Skin looks up to 10 years younger.


I like Anew Genics mild and fresh flowery scent. 
Stay tune for my product review soon…

Login to Avon Malaysia Facebook and Website for more information and updates 


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